About Us
Our Mission
We began with the heartfelt mission of honoring a legacy and providing safety with style. Inspired by Ella (my lovely mother)—our guiding angel—we’ve built a brand rooted in love, strength, and care. Every product is created to help you feel secure, confident, and empowered wherever life takes you.
About the Founder: Tamara Gordon
The Heart Behind the Mission
Ella’s Angel was created by Tamara Gordon, a woman driven by purpose, resilience, and a deep belief that everyone deserves to feel safe and empowered. For Tamara, this brand is far more than a business — it is a calling shaped by personal experience, love, and legacy.
With a natural passion for helping others, Tamara built Ella’s Angel to bridge the gap between style and protection. She believes safety tools should not be intimidating or hidden — they should be uplifting, elegant, and accessible to every individual, no matter where life takes them.
Her mission is simple:
to give people the confidence to move through the world protected, prepared, and proud of what they carry.
Tamara’s leadership reflects compassion, strength, and unwavering dedication. Every product, every design choice, and every message this brand shares is infused with her heart — and with the inspiration of the woman who continues to guide her from above.
In Honor of Ella:
A Mother’s Love That Lives On
Ella’s Angel was born in December 2024 as a tribute to one extraordinary woman — Ella, Tamara’s mother.
Ella passed away in 2004 due to ALS, but her presence, kindness, and courage continue to light the path Tamara walks.
Ella was strong.
She was graceful.
She was endlessly giving
Ella passed away in 2004 due to ALS, but her presence, kindness, and courage continue to light the path Tamara walks.
To Tamara, she wasn’t just a mother — she was a guiding light, a source of strength, and a constant reminder
of what love looks like in its purest form.
Ella’s Angel carries her name because it carries her spirit.
Every product is a reflection of her values: protection, compassion, and empowerment.
This brand is not just inspired by Ella — it is built on her legacy.
A legacy that says:
✨ You deserve to be safe
✨ You deserve to stand strong
✨ And you deserve to feel confident wherever you go
Through this brand, Ella continues to do what she always did —
protect, love, and guide.
Our Instagram
What makes Us unique?
You didn’t come this far to stopAt Ella’s Angel, we believe that safety should never mean sacrificing style. Our products are designed to be stylish, useful, and protective — giving you the confidence to stay safe while expressing your personal vibe. In a world where women’s safety has become more important than ever, we wanted to create something that goes beyond ordinary protection tools.
Our safety keychains are not just accessories — they are fashionable companions that blend seamlessly into your everyday life. Each design complements your style, adds a touch of sparkle, and keeps security right at your fingertips. Whether you’re running errands, heading to work, or out for a night with friends, you can carry style, strength, and self-assurance wherever you go.
Every product reflects elegance and empowerment — beautifully crafted, thoughtfully designed, and made uniquely for you. At the heart of our brand are values we hold dear:
Safety — because your protection is our priority.
Compassion — inspired by love and care in every detail.
Quality — ensuring every item meets the highest standard.
Empowerment — helping you feel strong and confident.
Legacy — carrying forward a message of love, remembrance, and strength.
Welcome to Our Creative Haven
Discover unique keychains and self-defense accessories that blend style with functionality. Join our vibrant community and find the perfect piece that speaks to you!
